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Hospice of Michigan launches 3-year campaign to educate the community about end-of-life care

Learn about Hospice of Michigan's new campaign.

They were the first in West Michigan to provide dignified end-of-life care and they want you to know about it. In fact, you may have noticed new billboards, print, digital, radio and TV ads throughout Grand Rapids and surrounding communities promoting Hospice of Michigan. It's part of a new campaign, the theme of which is, “Our State. Our Town. Our Hospice.” Their goal is to reinforce their brand bur also to remind the community about the level of expertise that comes when families choose Hospice of Michigan.

Market Services Senior Director Andy Holtgreive told us more about the campaign and invited the community to support the Hospice of Michigan Anchors Programs for Children, which provides pediatric hospice care and support for children with complex, chronic illness. HOM is partnering with noted children’s author and Grand Rapids native Chris VanAllsburg on the premiere of Jumanji: Welcome to the Jungle,” the latest installment in the Jumanji film series. The premiere is scheduled for Tuesday, December 19 at Celebration Cinema North. Limited tickets are still available at www.Jumanji4Anchors.org. To learn more about Hospice of Michigan, visit www.hom.org

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