Downtown businesses benefit from LaughFest

11:47 PM, Mar 18, 2011   |    comments
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LaughFest benefits downtown business sales

GRAND RAPIDS (WZZM) - The trademark yellow smile adorning many business windows in Grand Rapids is also putting smiles on the faces of business owners, as LaughFest brings more people downtown and into their doors.

"They go and see the shows, come in and have dinner first or afterwards, so it's been a nice thing," says Louis Williams, general manager of Louis Benton Fine Dining Steakhouse.

For some other businesses, the influx of people had not been as large as they had hoped in contrast to events like Art Prize. But all business owners WZZM 13 News spoke with were pleased with the turnout of customers, and will continue to welcome future events like LaughFest.

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