GRAND RAPIDS (WZZM) -- Smiling kids took over the Ford Fieldhouse Saturday morning, for the lighter side of LaughFest.
More than 500 people took part in the Super Saturday Kids Zone Event.
"There's more participation now that it's the second year for LaughFest. The word is getting out," said volunteer Dinah Britt. "More people are attending, and we're very grateful for Gilda's Club in Grand Rapids."
Over at the BOB, another LaughFest event returned this year: Baby Loves Disco. Both children and their parents took to the dance floor.
"This was one of the only events that we redid. We did this because it was so popular; at this morning's show we had 250 people movin' and grovin'," said festival operations manager Joanne Roehm.
Visitors are not the only ones smiling. Stores and restaurants are reporting an upswing in business during the first week of LaughFest.
"The city of Grand Rapids loves it, and anything to [improve] downtown... is great," said John Heth, owner of Groskopfs.
LaughFest runs through Sunday, March 18.