KENTWOOD, Mich. (WZZM) -- Jim Kristan has made it his life mission that we not forget the events of September 11, 2001.
"At first it was like therapy, but now it's what I do," the Kentwood man said Wednesday. He has an extensive 9/11 collection of memorabilia; his truck is emblazoned with images of that day and the twin towers are tattooed on his left arm.
"This is what I do this is my passion."
This year, people driving along I-196 near Grandville may catch a glimpse of a billboard Kristan was responsible for. It's a digital image that alternates with other commercial messages. Each lasts about :08 seconds.
Kristan said it's way to make the 9/11 story not fall through the cracks of history.
"I thought it would be great-- a child might be driving down the highway with their mom and say, 'Mom what's that 9/11 thing?' and then the 9/11 story would be told by the parent to the children."