You may have noticed our logo has changed on the website. We’re working on making the transition to a brand new colorful look designed to showcase and celebrate West Michigan, and with that, our new name.
Why 13 ON YOUR SIDE? WZZM 13 served us well for a long time, but it didn’t communicate our mission. Calling ourselves 13 ON YOUR SIDE helps emphasize the ON YOUR SIDE brand and what our purpose is: to stand up for our community, to make it better for everyone in West Michigan, and to celebrate all the unique people who make up our community.
We hope these changes help you feel our passion for this area, our passion for its people, and our passion for telling our stories.
The transition should be complete by the end of the month!
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