Principal Gregg Bruno knows how to get through to his students. Every year during 13 ON YOUR SIDE School Spirit Challenge benefiting Toys for Tots, St. John Vianney School makes a goal.
If they hit their goal, Principal Bruno follows through on a promise to do something funny.
One year, that promise was standing on the roof during the school day where students waved and threw snowballs at him. He has painted his face and worn costumes, too. He'll do just about anything to give the students a little more incentive to give back to their community -- including partaking in the ice bucket challenge in freezing temperatures!
Check out the video above to see what he added at the end that had students cheering!
Warning! You might be cold after watching the video!