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Top Overall Nike and New Balance Sale For Women - CLICK HERE

EDITOR'S NOTE May 12, 9 a.m. EST: We have heard from some of you that there have been problems with the retailer's website. If the link above is not working, try clicking here and going to women's > shoes, or on a mobile device, click menu > shoes > women's sneakers.

Top Overall Nike and New Balance Sale For Men - CLICK HERE

Are you ready to put some serious spring in mom’s steps? Today one of the biggest Nike sales I’ve ever seen is online and all in honor of mom.

As part of a special Mother’s Day launch, prices drop are now in effect on Nike, New Balance, Puma, Reebok and may other brands. Why? Winter doesn't exactly help athletic shoe retailers and new incentives (and some desperate moves) are used to catch your attention. Just as we’ve seen all week long, Mother’s Day attracts its share of retail attention. Today is no exception.

MORE FROM DEALBOSS: The best bedding bargain for mom is trending

What caught my attention today: Nike under $50 and price drops off 50 percent off typical retail listings - which puts many deals below on par with Black Friday pricing.

Click the play button to see what you can score on sale.

For those of you searching for other brands or simply want to see what's trending, the deal links below have all of the discounts already added to your shopping cart. If you’d like to see reductions online other than Nike, you can also find additional shoe brands to select from the sale pages below.

Top Overall Nike and New Balance Sale For Women - CLICK HERE

EDITOR'S NOTE May 12, 9 a.m. EST: We have heard from some of you that there have been problems with the retailer's website. If the link above is not working, try clicking here and going to women's > shoes, or on a mobile device, click menu > shoes > women's sneakers.

Top Overall Nike and New Balance Sale For Men - CLICK HERE

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Matt Granite is a freelance consumer reporter who produces stories and video for this Station, Amazon Live and others. He is not compensated by the brands featured here. This Station and its parent company may receive a share of the revenue from the site that sells the product if you purchase one of these products using the link on this page.